While some think that checking your local rankings is as simple as typing your keywords into Google and seeing where your business comes up, the reality is a little more complicated. People who are located in the service area of a business, are searching online and see a different picture depending on where they are. This means the list of businesses for the same search phrase might vary even across the street. Local rank trackers without a grid provide users with a very narrow, tunnel-visioned view and are ineffective for measuring local search success.
Get an accurate view of your local rankings, you’ll need a dedicated tool that will help you track your business rank for individual local searches depending on a keyword and location. This 360-degree view allows you to monitor how your local SEO efforts are working, and where your business is standing on a map.
You can’t improve what you don’t measure. With constantly evolving algorithms and more people searching for local businesses and services online, your company's long-term success could depend on how well you rank locally. Checking your progress over time and expanding the keywords you track, helps to optimize your local SEO strategy and can ultimately bring more clients to your door.
Save time by tracking hundreds of keywords with Semrush Local’s Map Rank Tracker tool, and get the data you need to fine-tune your strategy. Find out where you stand locally, and spot areas of improvement so you can surpass competitors on Google Maps.
Semrush Local's Map Rank Tracker monitors your local rankings directly on a map of the areas your business is targeting. The feature also helps you to check in on your competitors, allowing you to see how well you’re doing against them in each point of the heatmap report.
Find new local citation opportunities and improve your business visibility